CLIENT
Stelr
PROJECT DURATION
April 2024 - June 2024
SERVICE AND OFFER
Product Design
Visual Designer
UX Research
SUMMARY
Stelr, a newly formed organization, is poised to drastically alter the landscape of the payment service sector. Boasting an original offering, it seeks to challenge industry stalwarts like PayPal and Stripe with an emphasis on a smoother, more streamlined user interaction. Stelr's singular methodology empowers nations with underdeveloped technology to acquire loans and bolster their burgeoning enterprises. At the same time, financiers have the opportunity of investing profitably in these micro-enterprises. Furthermore, the design of the novel user experience is simplistic and inventive, facilitating the processes of lending and borrowing for businesses and investors alike.
PROBLEM
Our primary objective was to create a slick, consumer-oriented platform that could instill confidence and prompt users to invest and loan their funds. To achieve this, I prioritized the development of an immersive and fluid interface to reduce the need for excessive clicks when setting up and approving investments and loans. Simultaneously, my goal was to build an easy-to-navigate dashboard, comprehensible even in countries with restricted technological advancements. Drawing from the knowledge of our founder, a prior Black Rock professional, we stand ready to manage assets and offer an unparalleled investment portfolio journey on a singular secure platform.
SOLUTION
One of the first challenges was creating an engaging and seamless onboarding experience to help new users, companies, or investors, transition through the flow set up their dashboards. Stelr was designed with the users in mind, considering the limited technological advancement, I wanted to provide something that would track all their investments/loans with a simple dashboard they could understand.
VALUE DELIVERED
Stelr was crafted with our clients' needs as a priority. In view of their limited tech progression, it was my desire to offer a solution that would manage all their financial commitments/loans through an easy-to-use dashboard they could comprehend.
VALUE DELIVERED
Stelr was crafted with our clients' needs as a priority. In view of their limited tech progression, it was my desire to offer a solution that would manage all their financial commitments/loans through an easy-to-use dashboard they could comprehend.
APPROACH
Our approach involved comprehensive research, prototyping, and iterative testing to ensure the effectiveness and reliability of Stelr. We conducted user interviews and usability tests to gather feedback and refine the product iteratively. Collaboration with domain experts and musicians throughout the development process ensured that StringleEye met the specific needs and expectations of its target audience.
SUMMARY